@InProceedings{Tsourgiannis_IJTMKT_2024,
author = {Tsourgiannis, Lambros and Valsamidis, Stavros and Efraimidis, Pavlos S. and Drosatos, George},
title = {The Effect of COVID-19 on Tourist Behaviour},
journal = {International Journal of Technology Marketing},
volume = {18},
number = {1},
pages = {1-19},
keywords = {Holidays, Greek Tourists, COVID-19},
year = {2024},
doi = {10.1504/IJTMKT.2024.135671},
URL = {https://doi.org/10.1504/IJTMKT.2024.135671},
issn = {1741-878X},
abstract = {This paper investigates the impact of COVID-19 on tourists' attitudes regarding their decision to go on holidays and to classify them into groups based on their attitudes. The study aims to explore the effect of the pandemic on tourists' behaviour in a context where tourism plays a significant role from a cultural and economic perspective. Therefore, a primary survey was undertaken in the summer of 2020 on 1,260 Greek tourists that were selected at random. Principal component analysis was conducted to identify the key dimensions that describe the main attitudes of Greek tourists due to COVID-19, regarding their decision to go on holidays including entertainment out of the hotel, eating inside the hotel and entertainment with not organised activities. All the aforementioned affect the Greek tourists in their decision to go on holidays due to COVID-19 pandemic.},
publisher = {Inderscience Enterprises Ltd.}
}